Shraddha Agarwal
Shraddha Agarwal writes the Otobiz guides on WhatsApp and messaging.
Guides written
- PDPL and WhatsApp marketing: UAE and Saudi rules
PDPL rules for WhatsApp marketing in the UAE and Saudi Arabia: consent, opt-outs, breach notice and fines, from the laws themselves and Meta's policy.
- WhatsApp for customer reviews: how to collect them
WhatsApp for customer reviews: when to ask, what the request says, how to share your Google review link and how to collect feedback inside the chat.
- WhatsApp Business account: setup, number and API
Set up a WhatsApp Business account: register your number, build the profile, move a personal account with its chats, and know when you need the API.
- WhatsApp blue tick for business: how to apply
The two ways a business gets a verified badge on WhatsApp, Meta's Official Business Account criteria, how to apply, and what to do if Meta says no.
- Send bulk WhatsApp messages without getting banned
How to send bulk WhatsApp messages without getting banned: the Meta-approved route, daily limits that grow with quality, and how to appeal a ban.
- WhatsApp Business API in Saudi Arabia: setup guide
What a Saudi business needs for the WhatsApp Business API, how long setup takes, what Meta charges in SAR, and Saudi consent rules for marketing messages.
- WhatsApp Business API UAE: requirements, cost and setup
What a UAE business needs for the WhatsApp Business API, how long setup takes, what Meta charges in AED, and the UAE rules for marketing messages.
- Message on WhatsApp without saving the number
Message any number on WhatsApp without saving it: search in the app, a wa.me link, a prefilled message or a QR code, with the exact number format.
- AI customer service: automation and human review
Which customer conversations an AI agent can handle, when a person should take over, and how the chat reaches your team with its context intact.
- WhatsApp appointment reminder guide
Plan appointment confirmations, reminders, changes and cancellations around the current booking, with clear replies and a useful way to measure results.
- WhatsApp automation in the UAE: buyer's guide
How UAE businesses automate WhatsApp questions, bookings and sales follow-ups, what it costs, and when you need more than the WhatsApp Business app.
- WhatsApp lead follow-up guide
Track WhatsApp sales requests: record the promise, assign an owner, choose the next action, and stop follow-ups when the situation changes.
- How to evaluate an AI customer messaging platform
Twelve questions that separate products in this category, and the tests to run before you commit. Most differences only show up after you sign.
- What grounding means for an AI support agent
Check how AI replies use policies and customer records, handle missing evidence, and show whether a failure needs better content or retrieval.
- WhatsApp Business app vs API: how to decide
Compare the Business app, its paid broadcast options, and the API. Decide from team ownership, integrations, message costs, and migration requirements.
- WhatsApp opt-in requirements and how to stay unblocked
Meta requires opt-in before you message someone on WhatsApp. What counts, what the record should hold, and which behavior gets numbers restricted.
- WhatsApp quality rating and messaging limits
WhatsApp quality rating measures how recipients react; the messaging limit caps how many people you message first. How each works and how they connect.
- WhatsApp template categories and why templates get rejected
Marketing, utility, authentication: WhatsApp validates the category, and it shapes both content and cost. What fails review, and why.
- WhatsApp 24-hour window: replies and templates
The service window runs 24 hours from the customer's latest message or call. What resets it, what closes it, and what you can send afterwards.
- WhatsApp Business API pricing: UAE and Saudi rates
Meta's WhatsApp Business API rates for the UAE and Saudi Arabia in USD, AED and SAR, other Gulf markets and Egypt, a worked month, and software fees.