Send to many, reply to one.
Everyone who writes back lands in the same inbox you already work.
Reach the right person, then handle the reply.
Send one relevant message to a defined customer group, then receive every reply as an individual conversation. Otobiz checks consent, suppression, and pacing for each recipient before sending.
Audiences from segments, tags, or a hand-picked list
Consent, suppression and opt-out checked per recipient
Pacing, quiet hours and frequency caps to protect your number
Replies land in the shared inbox as normal conversations
What makes the journey work
Audiences you can actually define
Build the audience from as many pieces as you need, then take people back out of it. You see the count before you commit to the send.
- Include segments, tags, a rule written on the spot, or specific contacts
- Exclude segments, tags and individual contacts
- Skip anyone who received a broadcast in the last set number of hours
- A count before you send, with an indicator when the audience is capped
Consent enforced per recipient
Screening happens for every recipient, not once for the campaign. A contact without a basis to receive marketing on that channel is skipped and the reason is recorded.
- WhatsApp marketing requires a positive opt-in, so an imported list is not enough
- Suppression list and revoked consent checked per address
- Opt-out keywords suppress future marketing for that contact
- Instagram and Messenger conversation windows checked at send, not only at build
More capabilities
Build the audience
Include segments, tags, a rule written on the spot, or a hand-picked list, then exclude anyone you do not want, including people already messaged recently.
Write the message
Pick the channel and compose. On WhatsApp outside the conversation window this means an approved template, and a send WhatsApp would reject is stopped before it goes.
Send, schedule or repeat
Send now, schedule for a moment, or set a recurring rule. Scheduled sends can follow each recipient's own time zone so an evening message lands in their evening.
Watch and answer
Counters update as the send progresses, failures carry reasons, and replies open as conversations in the shared inbox.
Pacing that protects the number
You set how fast a send is allowed to go, and it is a ceiling the send cannot exceed even when you are in a hurry.
- How many at a time, how long between, and a daily cap
- Quiet hours in your own time zone
- A limit on how often one contact hears from you
- When WhatsApp says slow down, the send waits instead of pushing
Testing and variants
A split test sends variants to a share of the audience, picks a winner on a metric you choose, and can release the rest to that winner.
- Variants across a test share of the audience
- Winner by delivered, read, clicked or replied
- The rest of the audience released to the winner
- Test send to yourself before anything goes wide
Approval before a big send
Choose when a campaign needs review. The reviewer sees the message, audience, and channels together before approving or rejecting it.
- Submit, approve, or reject with a note
- Message, audience, and channels shown together
- Duplicate requests blocked before sending
- Submitter, reviewer, and delivery status kept with the send
Tracking what happened
Links in a broadcast are tagged for you, so you can tell which campaign a click came from without building the URLs by hand.
- Tracking set per broadcast, or once for the whole business
- A click tied back to the person who made it
- Delivered, read, clicked and replied counters
- Failed recipients listed with reasons and retried on demand
Good to know
- A WhatsApp campaign outside the 24-hour window has to use a template Meta approved.
- An audience is capped at a fixed size per send. Larger lists have to be split.
- Business owners can send without approval, so give that role carefully.
Questions buyers ask
Which channels can I broadcast on?
WhatsApp, Telegram, Instagram and Messenger. You can also route per contact to whichever of their channels they last used.
Do I need opt-in for WhatsApp?
For marketing content, yes. The recipient must have messaged you on WhatsApp or have a recorded marketing consent, otherwise they are skipped.
How large can an audience be?
There is a fixed cap per send, and the count tells you when the audience has hit it, so a send is never quietly cut short.
Can I schedule for each recipient's time zone?
Yes. A scheduled send can use each recipient's own time zone, so an evening message arrives in their evening.
More questions
- Can campaigns repeat?
- Yes. A recurrence rule with an end date or a number of occurrences creates the next run automatically.
- What happens when someone replies?
- The reply opens a normal conversation in the shared inbox, where the AI agent continues from the campaign context and higher-impact actions can stay in review.
- Is approval mandatory?
- An approval covers the exact message and audience. A business owner can also send without one, so give that role carefully.
- What if a send fails partway?
- Each recipient's own result is kept with the reason, so you can resume the run or retry only the failures without messaging everyone again.
- Can I stop a send in progress?
- A running broadcast can be paused, resumed or cancelled, and the counters reflect what actually went out.
Bring customers back with timely follow-ups.
Ready to put this to work?
Start with one customer journey and build from there.
7-day free trial. Nothing is charged when you start. Cancel before it ends and pay nothing.