The requested pass is unavailable
Response
Offer the remaining pass types and a waitlist choice. Do not complete registration until the attendee selects one.
Customer safeguard
Never issue a pass that the registration source has not confirmed.
Resources
Event organizers, conference teams and exhibition producers
Run an event journey on WhatsApp
Move from registration to event-day guidance without making attendees search across email, PDFs and venue pages.
Customer outcome
An attendee registers, receives a pass and stays on the right plan when details change.
Morrow EventsBusiness Account
Today
Build the conversation in this order.
Each format earns its place by reducing effort or preventing an unclear outcome.
Reply buttons
Recognize the attendee
Ask whether they are attending, speaking or exhibiting before collecting details.
WhatsApp Flow
Collect registration
Use a short Flow for identity, pass type, interests and update consent.
Document
Return the pass
Confirm the registration in the thread and provide a named ticket document.
Text and location
Handle the event day
Send precise schedule changes and pair venue directions with an exact entrance pin.
Have the facts ready first.
A good conversation cannot compensate for missing prices, availability, policy or locations.
- Pass types and required registration fields
- One confirmed event schedule
- Venue entrances, hall names and verified map pins
- Separate consent for future event marketing
Plan for common exceptions.
A trustworthy conversation states what is known, asks for the missing fact and never invents a successful outcome.
A session changes after reminders were sent
Response
Send the new time, room and the attendee's affected agenda item in one update.
Customer safeguard
Name the changed session so the message is useful without opening another page.
The attendee asks for directions with a broad venue name
Response
Ask which hall or session they need, then share the closest verified entrance.
Customer safeguard
Do not guess from the venue name alone.
The service window has closed
Response
Use an approved utility template for a necessary event update.
Customer safeguard
Use marketing templates only when the attendee gave marketing opt-in.
Continue with another journey.
Use the same principles when the customer, business information and final outcome change.
Map this journey to your business.
Bring your rules, business information and customer questions. We will shape the complete WhatsApp conversation.