WhatsApp analytics that show where service slows.
Find the questions that keep coming, and the buyers left waiting.
Conversation topics
Current customer demand
Returns · conversation
“Can I exchange the size if I ordered through WhatsApp?”
Otobiz analytics shows how many messages arrive, how fast your team replies and how customers rate it.
Volume by channel and direction
First response time over 30 days
Satisfaction and quality scores
Busiest weekdays and hours
Volume and response
See how much arrives on each channel and how long customers wait for a first reply. Response time is measured the same way on every channel.
- Messages in and out per channel
- Conversations opened per channel
- Open chats with unread customer messages
- Reem HaddadI've passed this to our team. Someone will reply here shortly.
- NoorHi! Graphite is in stock in 2 sizes.
- Sara IdrisYes, 36 litres, 55 x 35 x 23 cm. It fits cabin limits on most airlines in the region.
- Omar NasserDone. It ships tonight for tomorrow, and the courier takes the cracked one at the door. No charge.
Satisfaction and quality
Survey answers and AI scoring are reported together. You get a quality read even when few customers answer the survey.
- Satisfaction trend over time
- Resolution, responsiveness and sentiment scores
- Topics customers ask about most
More capabilities
Timing and staffing
A weekday and hour heatmap shows when messages really arrive. Use it to plan shifts.
- Channel mix over time
- Trends cut by channel and campaign
Campaign results
Each broadcast shows what went out, what customers did and what failed.
- Delivered, read, clicked and replied per broadcast
- Results per variant in a split test
- Failure reason for each recipient
Reporting by owner
Volume and response time will break down by conversation owner.
- Volume and response time by owner
- Share of chats resolved by automation
Questions buyers ask
Is reporting real-time?
The inbox is live. Reports refresh on a short schedule, and broadcast counters update while a send runs.
Where do the numbers come from?
From your own conversations, messages and scores. Nothing is estimated or benchmarked against other businesses.
How far back does it go?
Results are stored by hour and by day. Recent history is rebuilt daily, so corrections show up.
Can I export the data?
Contacts export to CSV, and outbound webhooks can send events to your own systems. Reports themselves are read inside Otobiz.
More questions
- Does reporting cross businesses?
- No. You see your own business's numbers, and no other business can see them.
- Why are message counts and delivery counts different?
- A message counts when it is recorded. Delivery status arrives later from the channel and can change, so the two are reported separately.