WhatsApp API cost calculator
See Meta's monthly fee for UAE and Saudi numbers, by message type, in AED or SAR.
Meta's fee per month
AED768.60
United Arab Emirates numbers, before tax.
| United Arab Emirates | AEDÂ 768.60 |
|---|---|
| Marketing templates | AEDÂ 423.00 |
| Utility templates | AEDÂ 172.80 |
| Service replies | AEDÂ 172.80 |
- Marketing templates2,000 × AED 0.2115
- AEDÂ 423.00
- Utility templates3,000 × AED 0.0576
- AEDÂ 172.80
- Authentication templates0 × AED 0.0576
- AEDÂ 0.00
- Service repliesFirst 1,000 free per number, then 3,000 × AED 0.0576
- AEDÂ 172.80
- Messages customers send you
- Free
Free with 1,000 messages a month. No card needed.
How the estimate works
1
Pick your customers' country
Meta sets its rates by the country of the number you message. Choose AED, SAR or USD.
2
Enter each message type
Marketing, utility and authentication templates, plus your replies to customers.
3
Get Meta's monthly fee
Each count times Meta's rate for that country, before tax.
Meta's rates by message type
Marketing templates
Offers and announcements
- United Arab Emirates
- AED 0.2115
- Saudi Arabia
- SAR 0.2159
Utility templates
Order and booking updates
- United Arab Emirates
- AED 0.0576
- Saudi Arabia
- SAR 0.0401
Authentication templates
One-time passcodes
- United Arab Emirates
- AED 0.0576
- Saudi Arabia
- SAR 0.0401
Service replies
Replies within 24 hours
First 1,000 a month free per number
- United Arab Emirates
- AED 0.0576
- Saudi Arabia
- SAR 0.0401
Useful to know
How much does a WhatsApp API message cost in the UAE?
Meta charges AED 0.2115 for a marketing template to a UAE number, and AED 0.0576 for a utility or authentication template or a service reply after the first 1,000 free each month. Messages customers send you are free.
How much does a WhatsApp API message cost in Saudi Arabia?
Meta charges SAR 0.2159 for a marketing template to a Saudi number, and SAR 0.0401 for a utility or authentication template or a service reply after the first 1,000 free each month.
Are my replies to customers free?
Each business number gets 1,000 free service replies a month, then pays the service rate. Utility templates are charged even inside the 24-hour window.
Does this include my software provider's fees?
No. It shows Meta's charges only, before tax; your software provider bills separately.
Why might my Meta bill differ from this estimate?
Meta bills in your account's currency and charges less above its monthly volume tiers. Chats started from a click-to-WhatsApp ad can be free for 72 hours.